
Last Friday, my friend Fran (grandma of two) was excited to tell me how she had just showed her sister (a new grandma) our website (you know, the one that I “Like” about a billion times a week). And that her sister had gone bonkers for our books, and had promised to Share and Like and get all of her new-grandma Friends to Share and Like, too!
(And sure enough, at our Social Media meeting yesterday, we noted a mysterious spike in our Page Likes last Thursday. Go figure. Go grandmas!)
Today, while I was hanging out at the beauty parlor while my out-growth met its match, I tuned into more than one grandma who was bragging about her grandchildren.
It is a cozy salon, full of eye contact and smiles. It wasn’t terribly weird for me to work into a conversation here and there that I work in children’s books. And OH! Let me see if I have a card.
(So that you can visit our website and buy some books and tell your friends about the woman with the awesome highlights who is your new best friend, so that they must also buy books.)
All my business cards handed out, I thought — Hey, this is a bonafide grass-roots initiative!
No, Ginny, this is a gray-roots initiative.